‘SUPERGUCCI’ NFT Collection by Gucci & SuperPlastic is Dropping Soon
Gucci partnered with Superplastic, a leading global brand behind limited-edition vinyl toys, animated celebrities and digital collectibles, to launch a limited-edition series of CryptoJanky NFTs and ceramic sculptures named ‘SUPERGUCCI’.
'SUPERGUCCI' is a three-part collection of super-limited NFTs co-created by Gucci's head of design Alessandro Michele and synthetic artists Janky & Guggimon. Each NFT features classic Gucci patterns and includes a special 8-inch tall white ceramic ‘SUPERGUCCI’ SuperJanky sculpture handcrafted in Italy by Gucci's own ceramicists.
In addition to that, and to mark the partnership, SUPERLASTIC's animated superstars visited the digital Gucci Vault, the brand's online concept store built by creative director Alessandro Michele, where they immersed themselves in both Gucci's history and future.
Gucci Vault will also unveil its sixth collection of pre-owned vintage pieces in conjunction with the collaboration, each of which has been hand-selected by Michele and the House's archivists.
On February 1, SUPERGUCCI's initial drop will be available on SUPERPLASTIC's website and through Gucci Vault.
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